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    Law Firm Mentor

    Law Firm Mentor 

    Marketing Strategy & Implementation

    Virtual Workshop

    June 23, 2023 9:00 a.m. - 1:45 p.m.

    OR

    August 11, 2023 11:00 a.m. - 3:45 p.m. ET

     

    Early Bird $297 | Regular $597

    Register for either date before June 23rd for Early Bird Pricing

    Join us and take

    your marketing strategy to the next level!

       

    Develop a go-to-market strategy and plan:

        • Select the right marketing channels
        • Analyze your marketing funnel effectiveness
        • Coach-facilitated step by step process to hack your funnel
        • Gain insights on the newest marketing trends
        • Develop a content marketing strategy
    •  
    • During this virtual event you'll get instruction with worksheets, individual, and group exercises to implement your strategic marketing plan.  There will be small group breakouts for hands-on instruction.
    • Our workshop is the perfect solution to jumpstart your marketing strategy.  Take advantage of the latest trends in marketing today. 
    •  
    • You don't want to miss this workshop!  Sign up today and change your marketing for the better!

     

    Hear From Past Attendees. . . .

    The Agenda


        • Section 1 - Go-To-Market Strategy
          • What is Go-To-Market
          • Go-To-Market Plan Worksheet Exercise
        • Section 2 - Marketing Funnel Alignment
          • The Law Firm Marketing Funnel Presentation
            • Awareness
            • Interest
            • Consideration
            • Intent
            • Evaluation
            • Initial Purchase
            • Later Purchase
          • Lead Funnel Effectiveness Activity
        • Section 3 - Marketing Channel Selection
          • Law Firm Marketing Channels Presentation
          • Marketing Channel Selection Activity
        • Section 4 - Key Content Strategies
          • Content Marketing & the Funnel
          • Content Type Selection
            • Content Selection Matrix
            • Setting Strategic Content Goals
            • Defining Your Audience
            • Topic Ideas
        • Section 5 - Bringing it All Together
          • Marketing Action Steps
          • Top 3 Most Essential Activities
          • Set Intention & Commitment
      •  

    You will leave this workshop with:

    • A go-to-market strategy and plan
    • Calculation of your marketing funnel's effectiveness
    • Problems identified in your marketing funnel
    • Solutions aligned to diagnose and solve your marketing funnel problems
    • The choice of the right marketing channels to target your ideal clients
    • A framework to select the right content marketing strategies for the most impact

     

    OUR COACHES